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"One hour with this book will make you an expert on business in China." - Dick Gephardt, Majority-Minority Leader, U.S. House of Representatives, 1989-2002
“This book simplifies China in a very elegant and smart way. These distinguished authors tell you clearly what you most need to know right now.” - James McGregor, author of One Billion Customers: Lessons from the Front Lines of Doing Business in China
"For most people, the intellectual return on time spent reading this book is almost unrivaled." - ValueWalk
This is the China book for everyone - whether an expert or novice. It can be read in an hour and gives you most of what you need to know about China business today - and its increasing impact on the rest of the world.
This "speed-read" book is the distilled knowledge of two Peking University business professors with over 30 years of experience on the ground in China and the emerging markets. According to authors Jeffrey Towson and Jonathan Woetzel, "if we had the undivided attention of someone from Ohio, Brighton or Lima for just one hour, this little book is what we would say."
Author Jonathan Woetzel is a senior partner of McKinsey & Company. He opened McKinsey's Shanghai location in 1995 and has been resident since then. He currently the global leader of its Cities Special Initiative and the Asia-based Director of the McKinsey Global Institute. He co-chairs the Urban China Initiative along with Tsinghua University to catalyze the next stage of China’s urbanization.
Author Jeffrey Towson is a private equity investor / consultant, keynote speaker, Peking University professor and author. His writing and speaking are on how rising Chinese consumers (and companies) are disrupting global markets. (#consumerchina). He was previously Head of Direct Investments for Middle East North Africa and Asia Pacific for Prince Alwaleed, nicknamed by Time magazine the “Arabian Warren Buffett” and arguably the world’s first private global investor.
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