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Peter Gleick knows water. A world-renowned scientist and
freshwater expert, Gleick is a MacArthur Foundation "genius," and
according to the BBC, an environmental visionary. And he drinks from the
tap. Why don't the rest of us? Bottled and Sold shows how water went
from being a free natural resource to one of the most successful
commercial products of the last one hundred years-and why we are poorer
for it. It's a big story and water is big business. Every second of
every day in the United States, a thousand people buy a plastic bottle
of water, and every second of every day a thousand more throw one of
those bottles away. That adds up to more than thirty billion bottles a
year and tens of billions of dollars of sales. Are there legitimate
reasons to buy all those bottles? With a scientist's eye and a natural
storyteller's wit, Gleick investigates whether industry claims about the
relative safety, convenience, and taste of bottled versus tap hold
water. And he exposes the true reasons we've turned to the bottle, from
fearmongering by business interests and our own vanity to the breakdown
of public systems and global inequities. "Designer" H2O may be
laughable, but the debate over commodifying water is deadly serious. It
comes down to society's choices about human rights, the role of
government and free markets, the importance of being "green," and
fundamental values. Gleick gets to the heart of the bottled water craze,
exploring what it means for us to bottle and sell our most basic
necessity.Peter Gleick knows water. A world-renowned scientist and
freshwater expert, Gleick is a MacArthur Foundation "genius," and
according to the BBC, an environmental visionary. And he drinks from the
tap. Why don't the rest of us? Bottled and Sold shows how water went
from being a free natural resource to one of the most successful
commercial products of the last one hundred years-and why we are poorer
for it. It's a big story and water is big business. Every second of
every day in the United States, a thousand people buy a plastic bottle
of water, and every second of every day a thousand more throw one of
those bottles away. That adds up to more than thirty billion bottles a
year and tens of billions of dollars of sales. Are there legitimate
reasons to buy all those bottles? With a scientist's eye and a natural
storyteller's wit, Gleick investigates whether industry claims about the
relative safety, convenience, and taste of bottled versus tap hold
water. And he exposes the true reasons we've turned to the bottle, from
fearmongering by business interests and our own vanity to the breakdown
of public systems and global inequities. "Designer" H2O may be
laughable, but the debate over commodifying water is deadly serious. It
comes down to society's choices about human rights, the role of
government and free markets, the importance of being "green," and
fundamental values. Gleick gets to the heart of the bottled water craze,
exploring what it means for us to bottle and sell our most basic
necessity.
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